Data plays a role in everything we do. Whether we’re doing your production and mail work, or helping you develop an entire creative project, data is the cornerstone of our whole process.
DATA FOR MAIL PRODUCTION
Sending packages to a list of addresses sounds pretty simple, but the fact is, it isn’t. Our data team can identify issues you may not have considered, as well as ensure that addresses are up to date, names are correct, eliminate duplicate mailings, and potentially save you on postage costs.
Look no further. We can help you create a highly targeted database of potential customers and donors, and then maintain and update it for you.
DATA FOR PACKAGE DEVELOPMENT & DIGITAL MARKETING
Data gives us so much information about customers — their likes and dislikes, the products they’re interested in, purchasing habits, and their geographic location. Because of this incredible “window” into our customer’s lives, there’s no need to guess what messaging might appeal to them. Analyzing data allows us to pinpoint a specific message and approach.
Not using data is like taking a shot in the dark. At EdgeMark, we help our clients navigate the complex world of data to intelligently inform their marketing strategies. Find out more about how we harness digital and make it work for us—and for you—here.