The Hidden Gold Found in USPS Informed Delivery® Return Files
What if your mail campaign could tell you exactly when it was seen—and who clicked through—before it even landed in the mailbox? At EdgeMark Partners, we believe the power of direct mail goes far beyond what arrives in the mailbox. Thanks to USPS Informed Delivery®, we now have a way [...]
SOC 2 Compliant and Ready to Deliver: How EdgeMark Secures Your Print & Mail Campaigns
In a world where data breaches and privacy concerns are top of mind, protecting client information is not just good business. It’s essential. That’s why we’re proud to share that EdgeMark Partners is now officially SOC 2 compliant. This milestone is more than a badge. It is a reflection of [...]
How Nonprofits Use Custom Calendars to Drive Mission, Engagement, and Donations
💡 Here’s How Different Organizations Are Using Calendar Campaigns Nonprofits across the country are using calendars as more than just timekeepers—they're turning them into storytelling platforms. Here's how different types of missions are making the most of each month: 🏥 Health-Based Charities: Share wellness tips, patient stories, and key fundraising dates [...]
Bridging the Gap Between Print and Direct Mail Performance
In today’s marketing environment, print buying is no longer just procurement — it’s performance marketing. At EdgeMark Partners, we help companies transform their direct mail campaigns by aligning smarter print strategies with postal optimization and real-time delivery insights. Here’s how we help bridge the gap between what gets printed and [...]
Rethink your direct mail marketing
According to the Direct Marketing Association (DMA) 2017 report, direct mail is still going strong despite yearly predictions that its success will eventually dwindle. Out of all the new marketing channels available today, you can’t beat direct mail as the industry workhorse, with the highest response rate of all. [...]
What’s in a name, and why it’s time to get personal
Maybe you noticed this in the news recently. A then-presumptive candidate for the office of President of the United States arrived at the airport for his party’s convention. And while there’s nothing remarkable about that, the image of the private plane — boldly branded with the candidate’s name — [...]
