Mike Patina, Author at EdgeMark Partners

About Mike Patina

This author has not yet filled in any details.
So far Mike Patina has created 7 blog entries.

18 08, 2025

How AI Copy Can Help You Save on Postage in 2025

Mike Patina2025-08-27T13:07:28-04:00August 18th, 2025|AI in Marketing, AI in USPS Postage Discounts, Digital Marketing, Direct Mail Marketing, Informed Delivery, Integrated Technology Promotion, USPS 2025 Promotions|

Postage rates have risen again in 2025, but businesses do [...]

16 07, 2025

📊 Smarter Insights, Stronger Campaigns: How Our Custom Dashboard Empowers Clients

Mike Patina2025-07-16T13:54:17-04:00July 16th, 2025|campaign analytics, Data-Driven Direct Mail, direct mail dashboards, Informed Delivery, segmentation, USPS delivery data|

At EdgeMark Partners, we know the real work does not [...]

11 06, 2025

🎓 Why Your College Mailer Should Speak to Parents, Too – Unlocking Insights from USPS Informed Delivery® Return Files

Mike Patina2025-06-12T16:14:58-04:00June 11th, 2025|Direct Mail Strategy, Higher Education Marketing, Parent Engagement|

When you are marketing for a college or university, it [...]

29 05, 2025

The Hidden Gold Found in USPS Informed Delivery® Return Files

Mike Patina2025-06-02T16:42:15-04:00May 29th, 2025|Direct Mail Strategy, Marketing Technology, USPS Promotions|

What if your mail campaign could tell you exactly when [...]

14 05, 2025

SOC 2 Compliant and Ready to Deliver: How EdgeMark Secures Your Print & Mail Campaigns

Mike Patina2025-05-16T15:24:02-04:00May 14th, 2025|certified direct mail provider, data privacy, Direct Mail Best Practices, EdgeMark Partners, information compliance, mail campaign security, secure printing, SOC 2|

In a world where data breaches and privacy concerns are [...]

7 05, 2025

How Nonprofits Use Custom Calendars to Drive Mission, Engagement, and Donations

Mike Patina2025-05-07T15:45:01-04:00May 7th, 2025|Calendar Marketing for Non-Profits, Content Marketing, Creative Development, Nonprofit Fundraising Tools, Nonprofit marketing, Nonprofit marketing strategy, Print production|

💡 Here’s How Different Organizations Are Using Calendar Campaigns Nonprofits [...]

30 04, 2025

Bridging the Gap Between Print and Direct Mail Performance

Mike Patina2025-05-21T16:02:13-04:00April 30th, 2025|Creative Development, Customer Notifications, Data-driven design, Direct Mail, Print production, USPS 2025 Promotions|

In today’s marketing environment, print buying is no longer just [...]